The company sought to modernize the site template and have the ability to easily make changes and add pages.
Our research determined that 47% of page views (sent from mass emails) were from mobile devices and tablets yet the old site was incompatible for viewing on mobile devices.
The new site is a WordPress template with parallax and responsive features. In addition to the redesign, the site was reorganized requiring fewer clicks and a more intuitive workflow.
One unique feature is a contact form that sends a message directly to a mobile device, speeding up the response time from the sales team.
A screenshot above the fold of the new site: